Payments Unbound Volume 6

We’re proud to collaborate once again with J.P. Morgan Payments and WIRED on the latest edition of Payments Unbound Volume 6.

This ongoing series continues to explore the technology, people and ideas transforming the payments landscape. In this volume, the focus turns to the future of payments in entertainment. From the rise of open banking to the role of developers shaping new financial experiences.

#JPMorgan #WIRED #Illusion #PaymentsUnbound #CGIArtistry #InnovationThroughCraft

For Winning Tomatoes, It Has To Be HEINZ

For China’s National Games 2025, Heaven & Hell Shanghai developed the concept of 34 tomato characters, each posed using the tomato’s leaflets to mimic human athletes, paired with the line “Every tomato that strives to win is in Heinz.”

Inspired by Heinz’s belief that every premium tomato is like an athlete. Carefully selected, full of quality and striving for excellence. The idea cleverly connects the brand’s core product message to the spirit of the Games.

Illusion is proud to bring this concept to life, adding personality, energy and detail to each tomato.

The campaign launched alongside the Games, appearing across high-traffic media in Guangdong. From high-speed rail stations and subway screens to elevators and on social platforms like Xiaohongshu. The 34 tomato athletes quickly became a fun and shareable symbol of support for the real competitors.

#Heinz #ChinasNationalGames #EveryTomatoStrivesToWin #heavenandhell #Illusion #CGIcraft #Digitalart #Advertising

Care that shows in the details

Singapore Airlines has been in the cargo business for over 70 years. Since the days of the Airspeed Consuls in 1947. Today, Singapore Airlines Cargo continues to move the world with a dedicated freighter fleet and extensive bellyhold capacity across Singapore Airlines and Scoot flights.

Illusion is very proud to support this legacy by creating this visual, celebrating their boldness in embracing a creative idea that’s truly outside the ordinary. Special thanks to eg+ Worldwide Singapore for the inspiring concept and collaboration.

#SingaporeAirlinesCargo #EGplus #Illusion #CGI #Advertising #Craft #digitalart

New York Festivals Health Awards 2025

We’re honored to continue our collaboration with New York Festival Health Awards for the third time! Our partnership reflects a shared commitment to excellence in health and wellness creativity.

With the entry deadline closing on October 31, we can’t wait to see the work that will inspire, challenge and move the industry forward. Wishing all participants the very best!

#IllusionCGI #NYHF2025 #HealthFestival #HealthcareCreativity